Domino’s Enhances Customer Experience with Human-Like AI Voice Assistants

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Domino’s Enhances Customer Experience with Human-Like AI Voice Assistants

Domino’s Pizza is revolutionizing phone ordering by deploying AI voice assistants that emulate human speech patterns and regional accents. Developed by Rime Labs, this technology uses recordings of natural conversations to create realistic and localized voices, such as Southern accents or African-American Vernacular English. Currently, about 80% of Domino’s North American phone orders are handled by this AI system, which has significantly reduced customer resistance to automated ordering. Business Insider

Why it matters: By making AI interactions more natural and culturally relevant, businesses can improve customer satisfaction and operational efficiency, demonstrating AI’s potential to enhance human-centric services.

IBM and Ferrari Collaborate on AI-Powered Fan Engagement App

IBM has partnered with Scuderia Ferrari to develop an AI-driven mobile application aimed at enhancing fan engagement. Utilizing IBM’s watsonx platform, the app delivers personalized experiences by processing real-time data, allowing fans to engage more deeply with the racing team. The app’s AI capabilities enable efficient content generation and scalability, ensuring consistent brand messaging across global audiences. Axios

Why it matters: This collaboration exemplifies how AI can be leveraged to create personalized, scalable digital experiences, offering a model for businesses seeking to deepen customer engagement through technology.

Regulators Crack Down on ‘AI Washing’ in Corporate Disclosures

The U.S. Securities and Exchange Commission (SEC) is intensifying scrutiny of companies that exaggerate their use of AI—a practice known as “AI washing.” The SEC has issued comment letters demanding substantiation of AI-related claims and is focusing on accurate and transparent disclosures. Legal actions are also increasing, with AI-related securities class action filings doubling in 2024 and projected to rise further. Reuters

Why it matters: Ensuring truthful representation of AI capabilities is crucial for maintaining investor trust and avoiding legal repercussions, highlighting the importance of transparency in corporate communications.

Advertising Agencies Embrace AI to Enhance Creativity and Efficiency

Contrary to fears of AI replacing creative roles, leading advertising agencies are integrating AI tools to augment their creative processes. Agencies like BBDO and BETC have utilized AI for tasks such as generating visuals and voiceovers, enabling them to deliver campaigns more efficiently. This integration allows for hyper-personalized content and faster turnaround times, opening new business opportunities while maintaining creative integrity. Business Insider

Why it matters: The strategic use of AI in creative industries demonstrates its potential to enhance human creativity and operational efficiency, rather than replace it, offering a blueprint for innovation in traditionally human-centric fields.

Japanese Startup Monoya Uses AI to Overcome Trade Barriers

Monoya, a Japanese startup, is leveraging AI to facilitate international trade by connecting Japanese artisans with global buyers. Their AI-powered platform, Monoya Connect, streamlines the sourcing process, helping small businesses navigate language and cultural barriers in the U.S. market. This approach enables artisans to reach broader markets despite rising trade challenges. Axios

Why it matters: Monoya’s use of AI to bridge cultural and linguistic gaps showcases how technology can empower small businesses to expand globally, fostering inclusivity and diversity in international commerce.

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